News — art marketing solutions

Getting People to Contact You

Getting People to Contact You

This may come as a surprise, but when it comes to marketing, you have to tell people what to do. What?! Yes, it’s true. Think about all of the TV commercials you’ve seen over the years that say “Come in and try our fresh-off-the-grill hamburgers!” or the radio spots that end with “Call 1-800-800-8000!” or the big newspaper ads that proclaim “Don’t miss our huge sale!” When marketers tell us about their products and services, they always finish with some kind of command encouraging us to take action—get more info, make contact, try, buy, etc. Marketers tell us what to...


14 Great Examples of Artist Profile Pictures

14 Great Examples of Artist Profile Pictures

Marketing experts will tell you that you should always use a profile picture that shows your face very clearly. Luckily for us artists, we don't have to follow those rules! But the photo you use to represent yourself on social media should say something about your brand—about who you are as an artist. Here are some of the many creative ways artists are expressing their brands through their profile pictures. Show people the tools you use to make your art...               Or show people your art...               Show us...